Privacy Policy

Thankabout respects your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data in accordance with the General Data Protection Regulation (GDPR) and applicable European data protection laws.

Thankabout is operated by Simple Holdings ApS, Denmark.
Responsible contact: Francois Botha

1. Data we collect

We collect only data necessary to operate, maintain, and improve the app.

a. Account information

• Email address
• Login and authentication details (stored securely)

b. User-generated content

• Gratitude entries
• Mood check-ins
• Optional reflections or notes

This content is private by default and visible only to you.

c. Usage and technical data

• Device type and operating system
• App interactions and feature usage
• Pseudonymised or aggregated analytics data
• IP address (used for security and compliance)

d. Communications data

• Emails we send to you
• Messages you send to us
• Feedback, surveys, or support requests

2. How we use your data

We use your data to:

• Provide and operate the Thankabout app
• Securely store and display your journal entries
• Improve features, usability, and performance
• Understand aggregated usage patterns and trends
• Communicate with you about the app and related updates
• Develop new features, prompts, and content
• Send selected product, research, or marketing communications

Where possible, data is aggregated or anonymised.

3. Use of content for improvement and communication

By using Thankabout, you grant permission for your data to be used:

• Internally to operate and improve the app
• For analytics and aggregated insights
• To inform product development and research
• For selected communications related to Thankabout

We will never sell your personal data.

We will never publish your private journal entries without your explicit consent.

If you submit content to Three Things or any public-facing feature, you will be asked separately for permission before anything is shared.

4. Legal basis for processing (GDPR)

We process personal data under the following lawful bases:

• Contractual necessity – to provide the service
• Consent – for communications and optional sharing
• Legitimate interest – to improve the app and ensure security
• Legal obligation – where required by law

You may withdraw consent at any time.

5. Communications consent

When you create an account, you consent to receive communications from:

• Thankabout
• Simple Holdings ApS
• The app owner and developer
• Selected partners or collaborations related to Thankabout

Communications may include:

• Product updates
• Research and insights
• Feature announcements
• Selected marketing messages

You can unsubscribe at any time via email links or by contacting us.

6. Data storage and security

• Data is stored using industry-standard safeguards
• Access is limited to authorised personnel
• Appropriate technical and organisational measures are in place to protect your data

7. Data retention

We retain your data only as long as necessary:

• While your account is active
• To provide the service
• To comply with legal obligations

You may request deletion of your data at any time.

8. Your rights

Under GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Restrict or object to processing
• Request data portability
• Withdraw consent

To exercise these rights, contact us using the details below.

9. Cookies and similar technologies

Thankabout uses cookies and similar technologies to ensure the website and web app function properly and to help us understand how they are used.

We do not use cookies for intrusive advertising or cross-site tracking.

Types of cookies we use

Strictly necessary cookies
Required for authentication, session management, and security.

Analytics and performance cookies
Used to understand usage patterns and improve the app. Data is aggregated or anonymised where possible.

Functional cookies
Used to remember preferences such as language or login state.

Where required by law, we request consent for non-essential cookies. You can manage cookie preferences through your browser settings.

10. Contact

Data controller:
Simple Holdings ApS
Denmark

Contact:
Francois Botha
hello@thankabout.com